Happy National Underwear Day 2010!

Hopefully, you're wearing something special in celebration (and all those who insist commando is the way to go, go along just this once.. sort of like everyone being Irish on St. Patrick's Day).



The folks behind it, freshpair.com, are having their celebration on-line as opposed to taking over New York City's Times Square (above and below) as in years past (can't rain, no expensive NYC permits, parking's better, no one catches a cold, or gets arrested, right?) Considering we hold a celebration of lingerie and underwear on-line all the time, makes sense to us.



They also did a little research this year, and uncovered the following:

24% of American men have a lucky pair of underwear
40% of men prefer briefs and 10% boxers;
the rest either are wearing trunks, boxers briefs, thongs, or nothing

34% of American women match their bras to their panties
26% of women prefer bikini briefs
21% of women prefer briefs
21% of women prefer thongs
18% of women prefer boyshorts
4% of women prefer other styles
(so that's who's been buying bloomers..)

For those who don't care for the Nothing option, through August 14th you can enter to win part of 5000 pairs of underwear (as we speak, my girlfriend is not doubt signing up for a couple hundred more email accounts..)

By coincidence, just in time for this year's celebration, Kylie Minogue (no stranger to lingerie) has a new video that reminded those behind the celebration of panties and boxers of days gone by as well..



OK, that's the trailer - since they'd rather not have people embedding it in blogs (and, oh, I dunno, promoting the song?) click below and be prepared to head to You Tube for the entire production.. and it is that..